Welcome
PRCo is the leading luxury travel PR consultancy, with offices in London, Paris, Milan, Munich, New York, Moscow and Dubai.
Established experts across all luxury sectors, our dynamic teams deliver strategic, integrated campaigns with a truly global overview. We call it joined-up thinking.
Recent Coverage
Opinion
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Paradise LostThe Heisenberg Principle states that by observing a physical phenomenon you have irrevocably altered it. By the same token, academics have identified the travel corollary of the Heisenberg Principle by theorising that... Read more
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The evolution of the luxury travel consumerIf once the luxury traveler pointed a bellboy towards their matching LV luggage and tripped to the beach of an identikit resort to sip Champagne, all the while glued to their Blackberry... Read more
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Is culture becoming a consumer product?Watching the cultural overhaul of Saadiyat Island in Abu Dhabi is both awesome and uncomfortable. With the Louvre already open and a Guggenheim in the pipeline, it begs the question of whether... Read more
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Welcome to the dull ache of a global hangoverThis past year has been no economic picnic, you could say it was the year that unforgiving markets have turned our recent value system on its head. This global recession, is on... Read more
