PRCO Group has been appointed to represent Blacklane.
Blacklane is a global luxury chauffeur-hailing service providing airport transfers, city-to-city commuting solutions and in-city mobility.
The brand is launching in the UAE with first-class only, all-electric fleet operated by highly trained chauffeurs available by the hour, either pre-booked or on demand.
Blacklane aims to bring stress-free travel to the Emirates, guided by brand pillars of sustainability, value and service excellence.
PRCO Group’s campaign will support the brand’s communications and strengthen its market presence.